Which two statements are true about the use of targeting options to optimise a Google Ads campaign? (Choose two)

Question: Which two statements are true about the use of targeting options to optimise a Google Ads campaign? (Choose two)

  • Employment targeting allows you to serve ads only to people who work in a specific field.
  • Occupancy targeting allows advertisers to serve ads to households with a specific number of occupants.
  • Device targeting allows you to reach customers on any device: desktops, tablets and smartphones.
  • Location targeting allows ads to be served in the specific geographic locations that you choose.

The answer(s) to the question is highlighted in the BOLD text above. You can also find more questions and answers related to the exams on the “Google Ads Display Certification” page.

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