How can marketers use AI-powered Search ads to serve their business needs?

Question: How can marketers use AI-powered Search ads to serve their business needs?

  • By using exact match keywords as a means of helping AI-powered Search reach particular audiences
  • By relying on manual bidding for queries that marketers believe will drive the most value
  • By lowering paid-search budgets and reinvesting in high-quality image assets
  • By utilizing broad match, Smart Bidding, and Responsive Search Ads together

The answer(s) to the question is highlighted in the BOLD text above. You can also find more questions and answers related to the exams on the “Google Ads Search Certification” page.

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