Hunter is trying to assess the full value of the Google Display ad campaign he recently launched. Which types of conversions should he look at in order to achieve his objective?

Question: Hunter is trying to assess the full value of the Google Display ad campaign he recently launched. Which types of conversions should he look at in order to achieve his objective?

  • View-through
  • Neither
  • Click-through and view-through
  • Click-through

The answer(s) to the question is highlighted in the BOLD text above. You can also find more questions and answers related to the exams on the “Google Ads Display Professional Certification” page.

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