If an advertiser wants to implement a Google Display campaign with a Target CPA of $10, which two best practices should they follow?

Question: If an advertiser wants to implement a Google Display campaign with a Target CPA of $10, which two best practices should they follow?

  • Allocate a daily budget of at least $100 for the campaign.
  • Assign a 10% rate of return for the campaign.
  • Assign a daily budget constriction of $50.
  • Allow for a two-week ramp-up period before making any big changes.

The answer(s) to the question is highlighted in the BOLD text above. You can also find more questions and answers related to the exams on the “Google Ads Display Professional Certification” page.

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