Question: If you realize that Search Ads 360 is defaulting to a basic linear attribution model you previously generated instead of using the data-driven model you set up last week, how might you explain that occurrence?
- By saying that the number of clicks and conversions falls below the data requirements.
- By saying that historical data is transferring to the new model created.
- By saying that the model was created during the bid strategies learning period.
- By saying that there are too many keywords included in the bid strategy.
The answer(s) to the question is highlighted in the BOLD text above. You can also find more questions and answers related to the exams on the “Search Ads 360” page.
