In the early days of SEO, Google’s algorithm matched keywords in the search phrase to the same keywords on a web page. What should you do now to be seen as relevant by Google’s algorithm?

Question: In the early days of SEO, Google's algorithm matched keywords in the search phrase to the same keywords on a web page. What should you do now to be seen as relevant by Google's algorithm?

  • Update your list of keywords at least every 3 months
  • Match the intent behind the search
  • Match the exact search phrase

The answer(s) to the question is highlighted in the BOLD text above. You can also find more questions and answers related to the exams on the “Keyword Research Course with Greg Gifford” page.

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