Question: In the @FootballManager example, how did @SIgames drive awareness across Europe to promote #FM21ReleaseDay?
- They used Trend Takeover+ and artificial intelligence to gain attention and engage with their audience.
- They used a team of gaming influencers to live stream the launch of their new initiative on Twitter.
- They used animated GIFs that were Retweeted by fans.
- They used Twitter Promoted Video.
The answer(s) to the question is highlighted in the BOLD text above. You can also find more questions and answers related to the exams on the “Twitter Cross-Border Advertising Badge” page.