Question: Khalid wants his Google Search campaign to drive as much traffic to his site as possible. But he also wants to stay within a given budget. What method can he follow to achieve this goal?
- He can use Enhanced CPC and input a daily budget.
- He can use Target ROAS and input his historical ROAS.
- He can use Maximize clicks and, for more control, put in place a bid cap.
- He can use Target impression share with an impression limit.
The answer(s) to the question is highlighted in the BOLD text above. You can also find more questions and answers related to the exams on the “Google Ads Search Professional Certification” page.
