Question: Lindros is using sponsored brands to help drive awareness for his brand and products. Which metric would best measure awareness in his sponsored brand campaign?
- impressions
- return on ad spend (ROAS)
- sales
- click-through rate
The answer(s) to the question is highlighted in the BOLD text above. You can also find more questions and answers related to the exams on the “Amazon Sponsored Ads Certification” page.
