LinkedIn Marketing Strategy

Question: According to LinkedIn, how many members drive business decisions? Two out of five One out of five Three out […]

Question: Which Ad Formats support Lead Gen Forms? Select all that apply. Follower Ads Single Image Ad Message Ads Event

Question: The retargeting audience LinkedIn creates automatically excludes conversions. True False The answer(s) to the question is highlighted in the

Question: What is lead scoring? It’s the amount of money you spend on a lead It’s how customers value the

Question: LinkedIn’s campaign objectives support which stages in the marketing funnel? Select all that apply. Consideration Loyalty Conversions Attrition Awareness

Question: A LinkedIn Marketing Partner can help you create a lead gen model. False True The answer(s) to the question

Question: Thomas is exploring marketing automation tools. What are some of the benefits? Select all that apply. Helps streamline reporting

Question: Which tactics can you use to drive leads and track conversions? Select all that apply. Offline Conversions Conversion Tracking

Question: Which ad format lets you edit some Lead Gen Form fields in an active campaign? Sponsored Messaging Sponsored Content

Question: What should you do if you’re seeing high engagement rates but low conversion? Select all that apply. Test Lead

Question: LinkedIn offers Frequency Reporting to help you balance between ad redundancy and exposure. False True The answer(s) to the

Question: Thought leadership content can earn decision makers’ trust, influencing them to… Select all that apply. Award business to the