Question: Marco is interested in tracking when people who were shown an ad and didn't click on it, but still went on to purchase at a later date. Using which feature in the Microsoft Audience Network can Marco track this?
- The dimensions tab
- Segment functionality
- View through conversions
- Publisher website report
The answer(s) to the question is highlighted in the BOLD text above. You can also find more questions and answers related to the exams on the “Microsoft Advertising Display & Video Certification” page.
