Question: Nicole has a campaign targeting HR professionals, which is seeing a lower conversion rate than previous campaigns she has run. Using Campaign Demographics, she notices that her conversions are all coming from members at companies with more than 500 employees. What should Nicole do next?
- Narrow her current campaign targeting to include HR employees at companies with more than 500 employees
- Create a website audience
- Stop her campaign
The answer(s) to the question is highlighted in the BOLD text above. You can also find more questions and answers related to the exams on the “LinkedIn Marketing Solutions Fundamentals” page.
