One of your line items has low performance and low delivery. How should you adjust your budget to optimize a campaign for better performance and delivery?

Question: One of your line items has low performance and low delivery. How should you adjust your budget to optimize a campaign for better performance and delivery?

  • Add additional supply sources
  • Consider pausing line items
  • Decrease bids and/or frequency caps

The answer(s) to the question is highlighted in the BOLD text above. You can also find more questions and answers related to the exams on the “Amazon Ads Campaign Optimization Certification” page.

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