Question: Poppy's setting up an App campaign, and she wants to aquire a high volume of users while also generating plenty of in-app purchases. Which of the following settings should Poppy select to achieve her marketing objective?
- A focus on “In-app actions” while targeting “Users who have interacted with the app previously”.
- A focus on “Install volume” while targeting “All users”.
- A focus on “Install volume” while targeting “Users likely to perform a specific in-app action”.
- A focus on “In-app actions”.
The answer(s) to the question is highlighted in the BOLD text above. You can also find more questions and answers related to the exams on the “Google Ads Apps Assessment” page.
