Exam Name: Reddit Ads Fundamentals Certification
Exam URL: https://adsformula.redditforbusiness.com/student/collection/1904202/path/2636506
- Which of the following is a recommended situation for turning off comments on a free-form ad?
- Which of the following describes Conversation Ads? (Select all that apply)
- Which campaign creation flow is best for quickly creating a campaign with basic targeting?
- Reddit’s brand safety and suitability controls ensure ads appear next to or within communities deemed appropriate for ads.
- Which of the following are recommended when creating effective Reddit ads? (Select all that apply)
- When using the Reddit Pixel, what metrics can you monitor? (Select all that apply)
- Which inventory type provides the strictest preventative brand safety measures in partnership with Integral Ad Science (IAS)?
- To join Reddit, users are required to share their name and location.
- What is a key advantage of advertising on Reddit compared to other social media platforms?
- Reddit is a:
- Which of the following CTA buttons is not supported?
- Which campaign objective is most appropriate for an advertiser who wants to drive valuable website actions?
- What are the three main elements that make up brand safety on Reddit?
- Keyword Targeting in Feed (KWiF) is:
- Which of the following settings cannot be edited once saved?
- What is the recommended headline character limit for Conversation Ads?
- What is an advantage of brands advertising on Reddit?
- Which of these are recommended for keeping your customer list audiences healthy? (Select all that apply)
- Website Retargeting allows you to:
- What are the benefits of previewing your ad before saving it?
- What is a primary function of community moderators on Reddit?
- Which Call-to-Action (CTA) options are available for Promoted Posts? (Select all that apply)
- What inventory types are available on Reddit? (Select all that apply)
- What tasks can a Business Admin perform in Business Manager? (Select all that apply)
- Which of the following demonstrates best practices for designing mobile ad creative?
- A Reddit Takeover allows your brand high reach on which prime real estate for 24 hours? (Select all that apply)
- What is the character limit for headline copy in an Image Promoted Post?
- What are the available aspects for Video Ads on Reddit? (Select all that apply)
- Which of the following helps build trust with Reddit users through ad transparency?
- When choosing a campaign objective, what should it align with?
- When building an ad for Reddit, what’s one of the most important things to focus on?
- Where can Promoted Posts appear? (Select all that apply)
- What do carousel ads allow advertisers to do?
- Which of the following is a primary purpose of Reddit Pro?
- What is a subreddit?
- In 2020, Reddit updated its Content Policy to address brand and user safety. What was the purpose of this change?
- What imagery is recommended for brand Reddit avatars?
- What is a key benefit of Reddit Answers for brands?
- What is a key benefit of using free-form ads? (Select all that apply)
- Which of these is a key component of a Promoted Post?
- Which of the following actions has Reddit taken to enforce user safety? (Select all that apply)
- Which of the following targeting criteria can be selected at the ad group level? (Select all that apply)
- What should you include at the top of a free-form ad, in Reddit-friendly language?
- What insights does the Reddit Pixel provide to advertisers?
- When using keyword targeting, what is a general recommendation to follow?
- What aspect ratio is generally recommended for mobile video ads on Reddit?
- What are the benefits of using a company logo or branded image as your avatar?
- For upper- and mid-funnel campaigns, consider a mix of:
- How does community voting (upvotes and downvotes) influence content on Reddit?
- Customer List audiences are created by:
- What do free-form ads allow advertisers to do?
- What aspects of your campaign are defined at the ad group level?
- If you’re running a brand awareness campaign with interest targeting, what metric would you typically focus on?
- Interest targeting is ideal for:
- Engagement Retargeting lets you reach users who have:
- Lookalike Audiences are used to:
- According to the Reddit Fundamentals course, what is a key reason that people turn to Reddit?
- Which of the following metrics can be viewed in Reddit Ads Manager? (Select all that apply)
- A brand wants a username that’s already taken, but they hold the trademark. What options do they have?
- Which campaign objective can advertisers use to increase mobile app installs?
- What is the default comments setting for Promoted Posts?
- What tasks does Business Manager help simplify? (Select all that apply)
- For best results, with community targeting, it is recommended to start with:
- What budget types are available when setting delivery details for an ad group?
- Which of the following elements can be added to a Promoted Post? (Select all that apply)
- When writing ad copy on Reddit, what does it mean to “be prescriptive”?
- What is “flair” in a Reddit community?
- What is the maximum character count for the body of a free-form ad?
- Community targeting allows you to reach users based on:
- What does “u/” signify on Reddit?
- What does a conversation ad allow advertisers to do on Reddit?
- What is a function of ‘mods’ on Reddit?
- In what ways does Reddit benefit consumers facing too many choices? (Select all that apply)
- What is the minimum daily budget for an ad group? (In USD)
- If an advertiser wants to improve lower-funnel performance, what might they try in their headlines and creative assets?
- When creating ads for Reddit, what should you aim to communicate? (Select all that apply)
- What is the purpose of upvoting on Reddit?
- Why should advertisers consider using automated bidding strategies?
- What are the potential consequences of inefficient targeting setup?
- Advertisers on Reddit can control whether or not they’d like to receive comments on their ads.
- Which components can you add to an Image ad? (Select all that apply)
- If a brand wants their ad copy to resonate with Reddit users, which of these techniques might they use?
- How are Reddit’s content policies enforced? (Select all that apply)
- What is karma on Reddit?
