Question: Theo is looking to improve his Google Search Ads campaign. On his Google Ads Recommendations page, he notices that his Google Search campaign has an optimization score of 75%. What does this mean?
- The campaign is performing better than 75% of all search campaigns.
- The campaign needs a 75% improvement to be fully optimized.
- The campaign is performing 25% under budget.
- The campaign could improve up to 25% by following the listed recommendations.
or
- The campaign is performing 25% under budget, as defined by Theo.
- The campaign is performing better than 75% of all search campaigns.
- The campaign needs a 75% improvement to be fully optimized for Theo’s goals.
- The campaign could improve by following the listed recommendations in Theo’s account.
The answer(s) to the question is highlighted in the BOLD text above. You can also find more questions and answers related to the exams on the “Google Ads Search Certification” page.
