Question: What does the click rate (CTR) on the search catalog performance dashboard include?
- The percentage of clicks to impressions for products originated from the search results page.
- The percentage of purchases to clicks for products originated from the search results page.
- The total number of product clicks or glance views that originated from the search results page.
The answer(s) to the question is highlighted in the BOLD text above. You can also find more questions and answers related to the exams on the “Amazon Ads Advanced Retail Certification” page.