Question: What is one benefit of running search ads for brand keywords?
- They always appear first in the search results, above other ads
- They protect your traffic if a competitor bids on your brand keywords
- They see a higher click-through rate than non-brand keywords
- They are significantly less expensive than search ads for other keywords
The answer(s) to the question is highlighted in the BOLD text above. You can also find more questions and answers related to the exams on the “HubSpot Digital Advertising” page.
