Question: What is the advantage of advertising in Mercado Pago if you already invest in advertising formats in Mercado Libre's home page?
- Placing Ads in Mercado Pago will allow you to reach audiences in sites outside Mercado Libre and Mercado Pago.
- Placing Ads in Mercado Pago will allow you to reach the first positions in search results.
- Placing Ads in Mercado Pago will allow you to reach audiences at the beginning of the purchase process.
- Placing Ads in Mercado Pago will allow you to impact users in the purchase stage, completing the customer journey. It also increases your brand awareness with the thousands of users that use Mercado Pago on a daily basis.
The answer(s) to the question is highlighted in the BOLD text above. You can also find more questions and answers related to the exams on the “Certification in Brand Building” page.