What should you look at to measure the full value of a Display campaign?

Question: What should you look at to measure the full value of a Display campaign?

  • Click-through conversions only
  • Click-through conversions and view-through conversions
  • Viewability metrics
  • View-through conversions only

The answer(s) to the question is highlighted in the BOLD text above. You can also find more questions and answers related to the exams on the “Google Ads Display Professional Certification” page.

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