What’s a benefit of importing Google Analytics conversions to Google Ads?

Question: What’s a benefit of importing Google Analytics conversions to Google Ads?

  • The ability to provide Google Ads access to data that helps optimize bids
  • The ability to link accounts in Google Analytics without auto-tagging
  • The ability to let first-party data be sent from websites
  • The ability to view historical data from before the import

or

  • The ability to link accounts in Google Analytics without auto-tagging
  • The ability to provide Google Ads access to data that helps optimise bids
  • The ability to let first-party data be sent from websites
  • The ability to view historical data from before the import

The answer(s) to the question is highlighted in the BOLD text above. You can also find more questions and answers related to the exams on the “Google Ads – Measurement Certification” page.

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