Question: When is a session or contact bucketed under “Paid search” in HubSpot?
- When a visitor comes from your paid search advertising campaigns — like from your Google Ads
- When a visitor comes from advertising campaigns made on social media websites or apps (like TikTok, LinkedIn, or Instagram)
- When a visitor comes from any agency partner you’ve hired or consulted with historically
- When a visitor has a paid subscription to a blog (like Medium) or news site and is then directed to your website from an article link
The answer(s) to the question is highlighted in the BOLD text above. You can also find more questions and answers related to the exams on the “HubSpot Reporting” page.
