Which of the following are true about attribution windows?

Question: Which of the following are true about attribution windows?

  • Pinterest audiences tend to take slightly longer to convert which means the advertiser’s attribution window on Pinterest may be longer than on other platforms.
  • Pinterest recommends that advertisers who are pulling data by the date of the ad event, wait until the attribution window has run after the last date of the campaign.
  • Attribution windows may vary by conversion event type as well as ad interaction type.
  • All the above.

The answer(s) to the question is highlighted in the BOLD text above. You can also find more questions and answers related to the exams on the “Pinterest Advertising Essentials Quiz” page.

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