Question: Which of the following best describes traffic quality for Amazon DSP campaigns?
- Ensuring ads do not appear in places that are not brand safe
- The validity of ad traffic, focusing on who generated the traffic and how it’s generated, ensuring that traffic is generated legitimately by humans, and not by bots
- Viewability of the ad
The answer(s) to the question is highlighted in the BOLD text above. You can also find more questions and answers related to the exams on the “Amazon DSP Certification” page.