Question: Which of the following statements are true about Smart Shopping?
- Only one ad group is allowed.
- You can have a granular and complex structure with multiple ad groups.
- Uncapped budgets are recommended.
- Selecting either maximize conversion value or target return on advertising spend is allowed.
The answer(s) to the question is highlighted in the BOLD text above. You can also find more questions and answers related to the exams on the “Microsoft Advertising Retail Certification” page.