Which types of conversions can the Pinterest Conversions API (CAPI) track?

Question: Which types of conversions can the Pinterest Conversions API (CAPI) track?

  • Only online purchases made through a brand’s website.
  • Only interactions tracked through the Pinterest Tag.
  • Web, app, and offline conversions such as in-store sales.
  • Only in-app purchases from mobile users.

The answer(s) to the question is highlighted in the BOLD text above. You can also find more questions and answers related to the exams on the “Pinterest Performance Essentials Quiz” page.

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