Question: While creating a Google Video campaign, the account manager has selected "brand awareness and reach" as his campaign goal, which automatically uses Target cost-per-million impressions (tCPM) as the bidding strategy. How will this benefit the campaign?
- It will optimize bids to put the campaign’s message in front of as many relevant people as possible.
- It will analyze historical feedback and make adjustments to bids based on performance signals.
- It will generate as many impressions as possible in line with the Target cost-per-acquisition.
- It will acquire as many clicks as possible according to the daily budget that has been set.
The answer(s) to the question is highlighted in the BOLD text above. You can also find more questions and answers related to the exams on the “Google Ads Video Professional Certification” page.
