Question: Why might a shopper prefer to make a purchase using a retail app rather than a retail website?
- The latest industry news can be presented to a potential customer while they shop.
- An app can serve ads to a potential customer while they’re browsing products.
- Apps can redirect users to the company website to complete a purchase.
- Personal information can be saved in an app to make checkout quick and easy.
The answer(s) to the question is highlighted in the BOLD text above. You can also find more questions and answers related to the exams on the “Google Ads Apps Assessment” page.