You recently launched a new product called Wonder Boots. You want to attract more traffic via Google Ads but only for searches that are solely for the product name, Wonder Boots. How can you attract search traffic for Wonder Boots product name queries only?

Question: You recently launched a new product called Wonder Boots. You want to attract more traffic via Google Ads but only for searches that are solely for the product name, Wonder Boots. How can you attract search traffic for Wonder Boots product name queries only?

  • Using exact match
  • Using keyword targeting
  • Using broad match
  • Using phrase match

The answer(s) to the question is highlighted in the BOLD text above. You can also find more questions and answers related to the exams on the “Google Ads Search Certification” page.

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