Question: You should conduct buyer persona interviews with all of the following people EXCEPT:
- Your customers.
- Prospects actively going through the sales cycle.
- People who never considered your solution.
- People who considered your solution, but chose a competitor.
The answer(s) to the question is highlighted in the BOLD text above. You can also find more questions and answers related to the exams on the “HubSpot Inbound Marketing Certification” page.
