Question: You want to understand how your customers are shopping for products. The search term report indicates that the Sponsored Brands athleisure clothing campaign has a click-through rate of 12%. How do you interpret this information?
- Customers aren’t seeing the ad
- Customers are seeing the ad and clicking on it
- Customers are seeing the ad but not clicking on it
The answer(s) to the question is highlighted in the BOLD text above. You can also find more questions and answers related to the exams on the “Amazon Sponsored Ads Advanced Certification” page.
