Question: You're launching a product in a new market. The goal of your campaign is to drive consideration in hopes that people on Twitter will purchase your product. What type of campaign would be best suited to help you achieve your goal?
- An app installs campaign to download your app
- An Engagement campaign that attempts to create conversation
- A Website Traffic campaign asking people to visit your new website
- A Video Views campaign showcasing your latest looks
The answer(s) to the question is highlighted in the BOLD text above. You can also find more questions and answers related to the exams on the “Twitter Cross-Border Advertising Badge” page.