Question: You’re running a campaign for your client’s shape-wear products. It includes many Programmatic Guaranteed deals that are frequency managed at the campaign level. While monitoring your deals in Display & Video 360, you notice that one of the deals recently passed on 10,000 bid requests. How could this affect your campaign?
- You can now reinvest your budget to reach new users.
- You can now decrease your campaign’s unique reach.
- You can now increase ad exposure to the same users.
- You can now decrease impressions in certain regions.
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