Question: You're the marketing director at a direct-to-consumer home appliances company and are looking to drive online sales. How should you connect with viewers through video ads?
- Avoid humor as it’s more subjective.
- Keep the value proposition and use case precise.
- Focus on audio and supers to reinforce your message.
- Feature products in only the first and last five seconds.
The answer(s) to the question is highlighted in the BOLD text above. You can also find more questions and answers related to the exams on the “Google Ads Creative” page.
