Zhang wants to help potential customers make the decision to purchase their product. Which metric will best help Zhang monitor this campaign result?

Question: Zhang wants to help potential customers make the decision to purchase their product. Which metric will best help Zhang monitor this campaign result?

  • Store visits
  • Impressions
  • Advertising cost of sales

The answer(s) to the question is highlighted in the BOLD text above. You can also find more questions and answers related to the exams on the “Amazon Ads Campaign Optimization Certification” page.

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