Question: Zoya is analyzing their recent campaign, and notice that certain supply sources are performing better than others across key metrics. What would be the best way to optimize their campaign?
- Reduce the number of audiences on the campaign
- Remove underperforming supply sources or sites
- Increase their bids on the underperforming supply sources
or
- Shift budget to the better performing sources
- Decrease their bids on the underperforming supply sources
- Reduce the number of audiences on the campaign
The answer(s) to the question is highlighted in the BOLD text above. You can also find more questions and answers related to the exams on the “Amazon DSP Certification” page.
